Terms of Service

SL Ad Network provides managed advertising distribution, billboard hosting, in-world interaction features, traffic measurement, campaign reporting, and related marketplace services in Second Life. Advertisers are responsible for having the right to use all submitted artwork, names, destinations, offers, notecards, inventory, and other campaign materials.

Campaigns and creatives may be reviewed, rejected, paused, or removed. Billboard hosts may block categories, advertisers, or individual placements and may require approval before an advertisement appears on their property. Purchased inventory may be substituted with comparable eligible inventory when a billboard is unavailable. Campaign delivery and audience statistics are based on measurements made by the network and are not guarantees that a person viewed or acted on an advertisement.

Host earnings are calculated according to the applicable revenue share and measured delivered campaign activity. Network-owned or host-approved house advertising may fill otherwise unused inventory. Linden Dollar credits and campaign balances are accounting units within the network and are subject to transaction verification and fraud controls.

Users may not use the service for unlawful material, deception, malware, harassment, unauthorized disclosure of personal information, or content that violates applicable Second Life or location rules. SL Ad Network may suspend accounts or campaigns that threaten the network, its hosts, advertisers, or users.